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Apple launches Android trade-in program

10-04-2015 | Global Updates
Apple launched its iPhone Reuse and Recycle trade-in scheme in 2013, and the program is currently available at Apple stores in the US, UK, France, Germany, Canada and Italy.

Customers in participating countries can now trade in select Android, Windows Phone and BlackBerry devices and receive credit towards the purchase of iPhone 5c, iPhone 6 or iPhone 6  Plus smartphones,  9to5mac reported.

Apple has expanded its smartphone trade-in program to cover Android and other competing devices.

The company’s newly-launched trade-in program in China does not currently support trade-ins from rival vendors.

Under the Chinese trade-in program, customers who originally purchased their iPhones in China will be able to trade devices as old as the iPhone 4 towards store credit for newer devices.

IDG News Service reported that newer iPhone 5 units will likely receive more than 1,000 yuan ($161) in store credit.

Apple has been expanding its retail presence – as well as its market share - in China, and plans to bring both Apple Pay and Apple Watch to the market.

Telecom Asia